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The design blog

Design Stories

Explore light-up pin proposals and order journeys, from an early logo idea to the details of a proof.

Browse the full concept archive, including earlier proposals and later revisions. Each story explains its status: a design proposal, a pending order, or an order supported by our records. Imagined next steps are labeled as thought experiments.

106 stories shown

Design proposal

Proposal archive

End of the Line

An ice-cream cone remembers a soda fountain

Design proposal

Proposal archive

Gopuff

A delivery-brand concept with collectible companions

Design proposal

Proposal archive

Liquor Barn

A familiar store identity becomes a keepsake study

Design proposal

Proposal archive

Aly Jean Boutique

A boutique identity in four keepsake formats

Design proposal

Proposal archive

A. Merisier Events

A floral arch becomes a coordinated celebration set

Design proposal

Proposal archive

Bask Boutique

A shop identity, seen as a keepsake collection

Design proposal

Proposal archive

Padua Pasta Makers

A food-shop identity becomes a small collection

Design proposal

From the November 2026 concept archive

GOAT Stock-Shape Pins

A star and a rectangle take the same identity differently

Design proposal

From the November 2026 concept archive

Aerospace Circle Pin

Four white lights around a circular logo

Design proposal

From the November 2026 concept archive

Mint Pineapple Boutique

A pineapple becomes a coordinated boutique collection

Design proposal

From the November 2026 concept archive

Guerneville 5 & 10

A five-and-dime sign meets a redwood setting

Design proposal

From the November 2026 concept archive

Sumthin Beachie

A coastal identity with a seasonal second life

Design proposal

From the November 2026 concept archive

Angel Halo

Three moods for an angel-and-halo pin

Design proposal

From the November 2026 concept archive

BevMo!

A retail identity with a small-format glow

Design proposal

From the November 2026 concept archive

Catch Rachie

A personality-led shop becomes a keepsake family

Design proposal

From the November 2026 concept archive

Boston Symphony Orchestra

A music staff that can become a wearable keepsake

Design proposal

From the November 2026 concept archive

Mercy Forest

A forest-themed identity across a small collection

Design proposal

From the November 2026 concept archive

Spartan Lyrical Society

A musical society identity in four formats

Design proposal

From the October 2026 concept archive

The ManCave Barbershop

A straight-razor detail becomes the focal point

Design proposal

From the October 2026 concept archive

OKM Music

A music identity that can move from concert to holiday

Design proposal

From the October 2026 concept archive

High Coast Suppliers

A pastel cloud and a packed-with-care story

Design proposal

From the October 2026 concept archive

FHNSA / USS Orleck

One museum ship, four ways to remember it

Design proposal

From the October 2026 concept archive

L’attico

An arch-shaped ornament for a design-led shop

Design proposal

From the October 2026 concept archive

Bad Banana Depot

A banana and a crate become a connected silhouette

Design proposal

From the October 2026 concept archive

Highlands Kids

A mountain-and-bear concept full of small discoveries

Design proposal

From the October 2026 concept archive

Gathering Volumes

An open book becomes a place to gather

Design proposal

From the October 2026 concept archive

Mes Amies

A boutique vignette with a seasonal companion

Design proposal

From the October 2026 concept archive

EGY Management Group

Three business lines inside one design system

Design proposal

From the October 2026 concept archive

Chateau Drug

An alpine store scene with a warm glow

Design proposal

From the October 2026 concept archive

Old World Wisconsin

A general-store ornament gains a second side

Design proposal

From the October 2026 concept archive

Peterborough Petes Pin

A hockey crest moves toward a slimmer build

Design proposal

From the October 2026 concept archive

G.A. Systems Sunflower

Three ways to connect a company mark and a flower

Design proposal

From the October 2026 concept archive

Let Stennis Shine

An appreciation theme with several possible forms

Design proposal

From the October 2026 concept archive

Prim & Proper

A dress silhouette with a cleaner edge

Design proposal

From the October 2026 concept archive

LEKA Playland

A calmer palette for a play-arch keepsake

Design proposal

From the October 2026 concept archive

Viviana Creative Co.

An invitation becomes a light-up object

Pending order

From the October 2026 concept archive

WISE DFW

One blue light, placed with intention

Order in preparation

From the October 2026 concept archive

Magnolia Wedding Pin

Nine lights inside a single flower

Design proposal

From the October 2026 concept archive

Rawvolution Pet Shop

A paw-shaped collection for a pet-shop identity

Design proposal

From the October 2026 concept archive

Oglebay

A light-festival idea with a daytime counterpart

Design proposal

From the October 2026 concept archive

Charles Marie’s

A bow, a dress, and a generations theme

Design proposal

From the October 2026 concept archive

Viral Vortex

A swirl of color without a fragile outline

Design proposal

From the October 2026 concept archive

Clipper Vacations

A ferry crossing told on two shores

Design proposal

From the October 2026 concept archive

Bluebird Books

A bluebird that stays inside the book

Design proposal

From the October 2026 concept archive

Lockerly Arboretum

A garden landmark with a seasonal second life

Design proposal

From the October 2026 concept archive

Stark’s Enchanted Haven

A raven, a crescent, and five careful light points

Design proposal

From the October 2026 concept archive

Baglady Boutique

A handbag shape that can carry a boutique story

Design proposal

From the October 2026 concept archive

Plur City

A folding fan becomes the outline

Design proposal

From the October 2026 concept archive

Katie’s Faves Boutique

Soft color with the supplied logo at the center

Design proposal

From the October 2026 concept archive

Oakwood Public Market

A barn, an oak, and the color of sunset

Design proposal

From the October 2026 concept archive

Nautilus Ship’s Store

A submarine silhouette and a two-sided voyage

Design proposal

From the September 2026 concept archive

Olbrich Botanical Gardens

A leaf-shaped pin and a botanical ornament journey

Design proposal

From the September 2026 concept archive

LuLu’s

From a glowing logo concept to a coin order

Design proposal

From the September 2026 concept archive

Friday Night Wives

Game-day energy with a community at its center

Design proposal

From the September 2026 concept archive

Always in Bloom

A playful boutique identity, scaled down carefully

Design proposal

From the September 2026 concept archive

South Forty

A small object about making a space your own

Design proposal

From the September 2026 concept archive

Fog Willow Farms

A farm visit told through a compact souvenir

Design proposal

From the September 2026 concept archive

Norfolk Area Pride

A community identity made visible

Design proposal

From the September 2026 concept archive

Bombshell Beautique

A bold monogram with a more personal reverse

Design proposal

From the September 2026 concept archive

Soft Centered Goods

A quiet keepsake for small moments

Design proposal

From the September 2026 concept archive

The Fireside Theatre

A miniature marquee for a night to remember

Design proposal

From the September 2026 concept archive

Under the Southern Oak

A gathering place beneath a connected canopy

Design proposal

From the September 2026 concept archive

Texas Gun Experience

A Texas shield, refined for a small format

Design proposal

From the September 2026 concept archive

Oak + Rose

A rose, an oak leaf, and a warmer kind of glow

Design proposal

From the September 2026 concept archive

Pleasant Hill Jaguars

School spirit starts with the right jaguar

Design proposal

From the September 2026 concept archive

Swans Trail Farms

From the farm sign to a harvest keepsake

Design proposal

From the September 2026 concept archive

The Durham Museum

Letting Art Deco architecture guide the design

Design proposal

From the September 2026 concept archive

Party Pop FL

Balloon-letter color becomes a glowing badge

Design proposal

From the September 2026 concept archive

Shannon Leahy Events

A monogram that leaves space for celebration

Design proposal

From the September 2026 concept archive

Jack’s Western

A western identity with an anniversary reverse

Design proposal

From the September 2026 concept archive

Heather Saigo

A small rocket for a learning-and-connection story

Design proposal

From the September 2026 concept archive

Visit Music City

Music on one face, a city journey on the other

Design proposal

From the September 2026 concept archive

903 Threads

A sample collection for school-spirit makers

Design proposal

From the September 2026 concept archive

11:11 Media

Chrome, fuchsia, and a culture-making theme

Design proposal

From the September 2026 concept archive

Discovery Center Museum

From a logo to a miniature world of discovery

Design proposal

From the September 2026 concept archive

Self-Care Studio

A softer silhouette for a calm message

Concept studies are labeled throughout the archive. Where an order is verified, the story identifies the specific product and order status; companion concepts remain proposals.